Trends

Super Bowl XLV: Where Will You Watch, What Will You Buy?

Millions of football fans throughout the country are getting ready for the sports highlight of the year, Super Bowl XLV, now just days away. What exactly are their plans? That’s what we set to find out, and with recent data from the Retail Advertising and Marketing Association and the National Retail Federation, we got a pretty good idea of where people will watch the game, how much they plan to spend and what they’re going to buy. We mapped out the highlights in this infographic.