Press and Blogger Central / Press Release

Martha Shaughnessy
AtomicPR for Mint

Personal Finance Application Recognized for Game-Changing Technology and Market Value

Mountain View, CA – July 17, 2008 – (, the fresh, free, easy and intelligent tool for personal money management, today announced that it has been chosen by AlwaysOn as one of this year’s AO Global 250 Winners. The AO Global 250 recognizes companies which represent major developments in the creation of new business opportunities in the global technology industries. Candidates must be nominated by a panel of industry experts in the online technology, media, entertainment, enterprise or greentech sectors. was selected by the AlwaysOn editorial team and other industry experts based on five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz. (, the easy and intelligent tool for people to manage their money online, will also announce new features at ShowStoppers to make personal finance even more refreshing for its more than 100,000 users. Mint’s innovations include multiple patent-pending technologies that automatically classify transactions –--and find unique savings opportunities --- for its users. This allows to deliver virtually automatic money management and budgeting in a way that other personal finance management software programs don’t. And Mint is free.

“The AO Global 250 winners have excelled in key strategic areas in global technology markets,” said Tony Perkins, founder and CEO of AlwaysOn. “We congratulate them for their success in introducing new tools, services, and platforms that are driving the next phase of innovation and creating real value at an economically uncertain time.”

Since launching its public beta in September, 2007, Mint has signed more than 350,000 users, is now organizing $10 billion in transactions, and has identified more than $100 million in potential savings. AlwaysOn is the fifth organization to recognize Mint’s personal finance application with an industry award in 2008; other accolades include two Webby Awards, a Webware 100 award, an American Business Award, and top industry ratings from both PC Magazine and PC World.

A full list of all the AO Global 250 can be found on the AlwaysOn Web site at

AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, AlwaysOn continued to lead the media industry in innovation by engaging its bloggers in a social network. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (Stanford
Summit, OnHollywood, OnMedia, GoingGreen, NordicGreen, and Venture Summit East and West) and quarterly print “blogozine.” AlwaysOn is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.

About Mint is the leading online personal finance service, providing more than 350,000 users a fresh, easy and intelligent tool for personal money management. And it’s free. Mint is currently managing over $10 billion in transactions and has identified more than $100 million in potential savings for its users. Designed to be effortless, takes less than five minutes to set up. Users register anonymously using only a valid email address. Mint then does the rest, securely downloading transaction data from more than 7,000 bank, credit card and investment accounts on a daily basis. Users never need to import or synch their data. Mint applies patent pending technology and proprietary algorithms to categorize transactions; provide a unified view of all account activity, alert users to low balance, bank fees, upcoming bills, and even potentially suspicious account activity; and give users personalized suggestions for significant savings opportunities. Mint is rated top in its category by PC World and PC Magazine and has received two Webby awards, a Webware 100 award, an American Business Award and accolades from TechCrunch, Lifehacker, the Wall Street Journal, Time and BusinessWeek since its September, 2007 launch.

Mint’s management team includes seasoned industry veterans drawn from the ranks of Charles Schwab & Co., eBay, Expedia, Intuit, PGP and other leaders in the finance, security and software industries. Investors include top venture capital firms and prominent individuals associated with companies including Blue Nile, Google, Intuit, PassMark Security, PayPal, Yahoo! and others.