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Martha Shaughnessy
AtomicPR for Mint
martha@atomicpr.com
415.402.0230

Personal Finance Application Mint.com Named one of “100 Best Products of 2008” by PC World


Mountain View, Calif., May 26, 2008 – Mint.com (www.mint.com), the largest and fastest growing personal finance application on the web, was today named by PC World as one of the 100 Best Products of 2008 for its innovative online money management service. This article is available now on PCWorld.com and will also be featured in the July 2008 issue of PC World.

“We’re honored that Mint has been recognized among 2008’s best products by PC World, and are thrilled to have been honored by the magazine three times since our September, 2007 launch,” said Aaron Patzer, CEO and founder of Mint.com. “This award speaks to Mint.com’s relevance as a useful, everyday tool – which is now helping more than 250,000 people better manage their personal finances.

The respected 100 Best Products Awards honor products that meld practical features with innovation and reflect the rapidly changing technology marketplace. PC World's editors examined hundreds of products to select this year’s winners. The 100 winning products and services were selected for their exemplary design and usability, features, performance, and innovation.

"These awards go to the best technology products we've seen in the last 12 months," stated Edward N. Albro, editor of PC World. "Our editors looked at hundreds of hardware, software and Web products to compile this list of outstanding performers. Congratulations to Mint.com."

The PC World 100 Best Products of 2008 award is the latest in a series of industry accolades that Mint has received since its launch, including TechCrunch 40’s “Best Presenting Company,” Finovate 2007’s “Best in Show,” BusinessWeek’s “101 Best Web Freebies,” and earlier this month, two Webby Awards for Best Financial Services Website and Best Banking/Bill Pay Website.

About Mint http://www.mint.com

Mint.com is the leading online personal finance service, providing more than 250,000 users a fresh, easy and intelligent way to manage their money online. And it’s free. Mint is currently managing over $10 billion in transactions and has identified more than $100 million in potential savings for its users. Designed to be effortless, Mint.com takes less than five minutes to set up. Users register anonymously using only a valid email address. Mint then does the rest, securely downloading transaction data from more than 6,500 bank, credit card and investment accounts on a daily basis. Users never need to import or synch their data. Mint applies patent-pending technology and proprietary algorithms to categorize transactions; provide a unified view of all account activity; alert users to low balances, bank fees, upcoming bills, and even potentially suspicious account activity; and give users personalized suggestions for significant savings opportunities. Mint is rated top in its category by PC World and PC Magazine and has received two Webby awards since the September, 2007 launch of its public beta service.

Mint’s management team includes seasoned industry veterans drawn from the ranks of Charles Schwab & Co., eBay, Expedia, Intuit, PGP and other leaders in the finance, security and software industries. Investors include top venture capital firms and prominent individuals associated with companies including Blue Nile, Google, Intuit, PassMark Security, PayPal, Yahoo! and others.

For more information on Mint.com’s free online personal finance service, please visit www.mint.com.

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